The Great Wealth Transfer Just Got Even Bigger: 5 Strategies for Success

New research into the great wealth transfer reveals a much larger number than originally reported: $124 trillion in wealth will transfer through 2048.  

Let that number sink in.  

It’s a 50% increase from earlier estimates, according to Cerulli. The sheer scale of this revised figure presents a dramatically expanded landscape of opportunity. Are you prepared? 

This massive influx will introduce a new generation of sophisticated investors with distinct priorities, often centered around values-based investing and technological integration.  

By proactively preparing your firm and nurturing multigenerational relationships, you can position yourself as the trusted advisor for these inheritors and secure your share of this unprecedented wealth transfer. 

Five Ways to Capitalize on the Great Wealth Transfer 

So, what are some concrete steps can your firm take to ensure you become the go-to advisor for clients navigating this significantly larger wealth transfer? 

1. Initiate Early and Inclusive Family Conversations: Don’t wait for the transfer to occur. Proactively engage your current clients in discussions about their estate plans and, where appropriate, involve their heirs in financial education. Leverage clear and insightful investment reports to provide a valuable foundation for these family conversations. 
 

2. Develop Robust Multigenerational Planning Services: Offer comprehensive family-based planning. This strengthens ties and positions you to manage wealth across generations, ensuring continuity and growth. Sophisticated portfolio construction and risk management capabilities allow you to tailor investment strategies that align with the diverse needs and time horizons of different family members. 
 

3. Embrace Transparency, Technology, and Values-Aligned Solutions: Today’s clients, particularly inheritors, expect clear communication, seamless digital experiences, and alignment with their core values. Transparent reporting, digital resources, and access to a wide array of investment options enable you to meet their evolving expectations effectively and demonstrate your commitment to their individual needs. 
 

4. Elevate Your Firm’s Value Proposition and Move Upmarket: By proactively addressing this significantly larger wealth transfer with tailored services and a forward-thinking approach, you position your firm as a leader in the industry. This allows you to attract and retain high-net-worth clients seeking sophisticated guidance and a trusted partner.  
 

5. Deliver a Better Investment Experience Without Adding Overhead: To truly deliver on this elevated value proposition — and the four steps above — a strategic partnership can be invaluable. The right partner provides access to institutional-grade investment capabilities without the internal burden. 

Tapping a Strategic Partnership 

Elevating your service offering to meet the sophisticated needs of inheritors doesn't require building everything in-house.  

Helios provides financial advisors with the full capability and scale of a world-class investment department — from enhanced asset management and rigorous due diligence to seamless implementation and ongoing support.  

This empowers you to focus on building strong client relationships and providing exceptional service to a rapidly expanding base of high-net-worth individuals. 

If you’re looking for a reliable partner to help you navigate this landscape, learn more about Helios.